Why is a PPT Important?
I hate PPT’s. PPT = Powerpoint.
I hate them so much. I find them irritating.
But they are important because they show a potential investor or strategic partner that you know how to make a presentation and sell yourself. That you can break your concept down to simple very concise sections and talk through them and essentially sell the dream.
Anyone can write but not everyone can pitch. A pitch puts the meat in front of people and then leads them to the questions you want them to ask. It should lead them into the story and seeing the dream.
It should not a huge bongle of numbers and dozens of technical slides. It’s the juice, not the fruit.
If you can pitch well, then you can articulate well which means you probably have a decent idea how to promote your widget.
More importantly its interesting and short and doesn’t require a huge amount of time to read and isn’t boring text. Pictures are cool, animations are okay as long as they aren’t too complex or tacky. No one cares how long you spent on your PPT as long as it sells the dream.
All documentation should support your PPT. It’s your shock troops,you’re marines.
Here’s why? You find an investor, what do you send him first?
A brief intro email + PPT
If he’s interested you follow up with a 1 pager breaking everything down in one place
That’s followed by a short executive summary and SIMPLE set of financial projections….
That’s followed by a good beating also known as due diligence…you lead the investor into it so by the time they do their due diligence and start asking the questions that would be in your plan - you’ve already sold them on the concept
