The BootStrappers Guide to Success
1. Relax
2. Ask advice.
3. Learn to listen
4. Repeat
For us Serialists Entrepreneurs, the hardest problem is not coming up with great ideas, it’s not even in the execution, it’s in the maintenance of a nearly successful product. Success is not your sales, it’s not your revenues, it’s not your profits, it’s your sustainability. Anyone can create a one hit wonder and get lucky but can you leverage that into sustained success and thus real value. One time success is fleeting, true success is long term viability. Getting lucky and selling a crappy idea to an idiot company is not success - that is luck.
Case in point: MyBlogLog.com, Broadcast.com. Now Mark Cuban is a genius and made a fortune but that wasn’t a successful business. HDNET and 2929 Productions of his I think are more successful. They have a purpose, stick to it and both produce product ahead of the curve consistently. Broadcast.com was a great domain, a great salesforce, most people don’t realize he had something like 40 sales guys before he sold it to Yahoo, which was pretty dam big, especially for back then but a shitty shitty product. Yahoo bought it and basically pissed it away. If you can turn something that shouldn’t be successful into billions- sure you could be brilliant but you are lucky. Quality businesses with sustained naturally almost smooth earnings or at least the ability to have consistent BIG BANGS in earnings (like a movie studio) are successful.
How do you get to that point. Build a quality product and a quality team and there’s a dam good chance you’ll need to replace yourself as CEO the second it starts getting smooth because let’s face it you will get bored. So if you are a Serlialist almost keep in mind that the secret to being successful is being able to build something sustainable which probably means conquering your ADHD for 10 minutes.
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